learn how to build a streaming career

With the Building your Dream Stream book, you’ll learn how to create live content for Twitch, Mixer, YouTube, and make money by building a passionate fan base.

Stop streaming to 0 viewers and finally grow a community filled with friends, create a stream people actually care about, and make money doing what you love.

Right now, there are streamers who are finding massive success and making tons of money by playing video games. You know who they are... And they make it look so EASY...

So you decide to start streaming yourself.

You stream for months and months, but nothing happens. You watch YouTube videos and join Follow 4 Follow communities, but still, no one shows up to watch you.

So you stop.

You don’t meet ANY new people or make any money, and the thing you loved - playing video games - is ruined by your frustration. Gone are your dreams of having of thousands of adoring viewers and Geoff Keighley’s personal invitation to the Video Game Awards.

Here’s the truth: streaming is hard. But why does it seem like everyone else is growing, and you aren’t?

With the Building your Dream Stream book, I'll guide you through the process I took to finding success in the streaming world.


Hi! My name is Ashley (that's me up there 👆), but around the internet, I go by the name @ashnichrist.

Years ago, a friend introduced me to Twitch.tv. As opened up the browser window and began to watch, I was immediately amazed that people were playing video games (love), gaining adoring fans (super love), and making a living doing it (dream job)! So, I decided to jump in and start streaming myself. Easy, right?

Well… I had no idea what I was doing. When I got started, I barely spoke on stream, played an oversaturated game, and through it all, I felt entitled to success. Needless to say, I was terrible.

However, my friends were more generous than I expected, and just started sending me money in stream. So… that’s it. I succeeded and rode into the sunset, right?


I still sucked. I knew something was missing, I mean, I had made enough money to quit my job and go full time. But I never thought about creating a sustainable business, or thought about what this career looked like in the long term. I just knew that the money kept coming. I didn't care why.

That was until my biggest supporter called me on Skype and said "There will be a lot of people who make it on Twitch, but it will never be you." With that, he pulled his support, and suddenly I couldn't pay my bills anymore.

My dream had been taken away from me. I was depressed and anxious, gained weight, felt sick, felt like I had no direction, and didn’t know what was next in my life.

I was fed up!

So to try and lift my spirits, I went to the gym, where I began to discover podcasts.

Suddenly, my ears were awash in new and exciting information about entrepreneurship, building brands, growing audiences, and how to build a long term career path. It finally made sense! With this new spirit, I immersed myself in books about branding, videos about content, and more to get me back into streaming shape. I spent 3 years building the knowledge that I needed to return to Twitch.

I nervously returned to Twitch on May 23rd 2018. With all education, pain, and lessons behind me, something happened.

I hit 100 subscribers in 4 days, 1000 subscribers in 4 months, and got partnered in just 2 months.

WHAT? I actually made it work! I now have a full-time job streaming, and have a long-term career path

My community helped me achieve all of this because of the information I've accumulated over 3 years of non-stop research, pain, and experimentation.

I know what it's like to feel frustrated by this dream that seems unattainable. I genuinely care about streamers because I know how it feels to suck and not know why.

I achieved my dream, and that is the information I'm sharing with you in this book.

I want you to make your dreams a reality as well.

"Ashni is one of the hardest workers and most business savvy people I have ever met. She works day and night to empower others to succeed in the streaming space while also growing and evolving herself. I’m very grateful for the content she creates. It has helped me stay inspired and keep everything in perspective."

@Spofie - Twitch Partner


1. The single biggest reason most streamers fail to be consistent.

2. What motivates viewers to show up over & over again.

3. What it takes to build a successful brand that excites people.

4. How to make your stream stand out amongst millions of other channels.

5. How to monetize your content in a different way so you don’t have to wait on some big sub/tip/bit goal to go full-time.

"Ashnichrist is like an encyclopedia of streamer knowledge that keeps growing more and more. Her coaching has been very helpful to me, as well as her podcasts and YouTube videos. I'm grateful for her content and advice!" @Crakie

@Crakie - Twitch Affiliate

What's Inside?

I spent years learning what how to grow my stream. With this guide, you won’t have to spend years just trying to get started: this book is a combination of the knowledge I used to grow my stream.

I’ll walk you through my journey of growing from a streaming novice, to becoming a full-time Twitch partner with over 200+ average viewers. I use advice and strategy from successful business coaches, habit researchers, branding experts, and more, to curate my best information for streamers, in a single book:

Chapter 1: Putting In The Effort Most People Won't
How simply putting in effort will put you ahead of millions of streamers.Gaining an edge against streamers sitting at the bottom of game directories.

Chapter 2: God-Tier Networking Strategies
Why networking is critical for streamers.Easy to follow strategies for networking in streaming communities.How to cultivate, but not exploit, these professional relationships.

Chapter 3: The Consistency Trap
How to "flip the switch" to become a consistent creator.What a streamer needs to build a strong and consistent foundation.A reality check of what you'll need to keep the content flowing without burning out.

Chapter 4: Building your BAD AF Brand
How a strong brand will secure you in your niche.The 7 essential components of a strong brand.The 6 exercises I used to build my stream and brand.

Chapter 5: From Streamer to Content Creator
How to build long-term, sustainable growth with a presence on multiple platforms.My guide to content strategy, and how you can develop your own.

Chapter 6: Community Growth and Leadership
Why great streams are lead by great people.How to set boundaries, manage your community, and gracefully step into a leadership role.

Chapter 7: Achieving Your Dream and Going Pro
What successes and struggles you can expect as a full time creator.How to build a better business model around your full time content.


An Audiobook version read by Ashni, with additional stories & advice.

A workbook filled with the 6 exercises Ashni used to developer her own niche in the streaming space.

"Ashni offers a perspective that goes beyond the obvious. When you start as a streamer, you often adapt methods from other social media channels as that has worked in the past. However, Ashni reveals that this isn't the case, and proves the methods of what it takes to build a following and brand as a streamer. I highly recommend her content to anyone looking to get into streaming."

@TaylorIsHere - Twitch Affiliate and Staff

You might be thinking...

Why are you charging money for this? You can learn this stuff for free.
Yes, you can! Free content is amazing. My YouTube videos, streams, and podcasts will always be free. However, the problem with free content is that there is a LOT of it. It can take hours to search for and then watch the thousands of hours of YouTube videos to find what really works for you. And even if you do find what you need, it might not be in a timeline that makes sense. I've done the research and work for you, and put it all in one place.

No one needs a coach to do this. You just need to get lucky!
There are some incredibly successful streamers that had the right content, in the right place, at the right time. But it can feel impossible to duplicate those circumstances. Wouldn’t you rather have more control over your future? Luck might be a path to success, but it is not the only one. Preparation + opportunity = luck. I'm providing the preparation.

Will this book make me automatically blow up on Twitch / Mixer / YouTube?
Even though this is a guide to success, it won't do the work for you. You have to put in the time to build a successful stream. This guide helps you do the work more efficiently.

Will I actually learn something, or is this a scam?
I will never create or promote content or products that I don’t truly believe in. If I have created it, it’s because I know it can be helpful. Plus, if you don't feel the content has been valuable to you, I'll refund your purchase.

I don't know or trust you yet. Can I see more of the content you've created?
Absolutely! I’m happy to have you check out my YouTube, podcast, or Twitch stream. The book will always be here for you to come back to, once you feel comfortable that I am someone who can help you.

I'm visually impaired / hate reading. Can I listen to the book instead?
You can! I’ve created a companion audiobook for you. It is included with every book purchase.

Once I purchase, how is the book delivered?
You will receive the book, audiobook, and workbook in your email.

What format and what devices can I read it on?
Any device that can read pdfs! Read it on your computer, phone, tablet, etc.

Who is this book NOT for?

This book will absolutely not guarantee you success. There is no checklist, course, book, or mentor that can ensure you become the Next Big Thing on your streaming platform. Your success is dictated by youou are the one who needs to do the work. This book is not a magic pill, it is simply a guide.

However, if you're ready to work hard, pursue your dreams, and find your purpose, there is a path forward for you. I've invested years into accumulating the information. Thousands of people have gotten results. You can too.

The ebook comes with a 60-day money-back guarantee. If you're disappointed for any reason, you'll get every cent back and it's free for you. No questions asked.

I can't wait to hear your success story, so be sure to keep me posted and tell me how you're doing on Twitter, in stream, or my Discord.

Never hesitate to reach out with any questions.

I'm here for you every step of the way.